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Lecture

Is Your Content Ready to Go Global?

"Global readiness" is the process of creating and optimizing content so that readers all over the world can grasp its meaning and intent. Although often overlooked, making your content global ready is a significant consideration before you translate and localize content.

Creating internationalized, global ready content makes sense since it often greatly helps reduce the cost of localization and translation. It also enables companies to launch products in multiple languages and countries simultaneously with a minimum of delay. What do I need to have in mind when creating "global ready" content?